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News
Did Jerry West Inspire the N.B.A.’s Logo? ‘There Was Never Any Doubt.’
After decades of the league having avoided the issue, Commissioner Adam Silver said what most people knew all along: It…
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Sports
The Clippers Are Short on Championships, but Long on Logos
A rebranding effort is underway, yet again, for an N.B.A. franchise that has always struggled to find an identity.
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News
How NASA Learned to Love 4 Squirmy Letters
Richard Danne, left, shakes hands with NASA Associate Administrator Bob Cabana. Credit...Keegan Barber/NASALast month, NASA welcomed Richard Danne to its…
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Business
From Twitter to X: Elon Musk Begins Erasing an Iconic Internet Brand
The tech billionaire started removing the bird logo that has been part of Twitter’s identity since 2006.
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News
These New Yorkers Don’t ❤️ the ‘We ❤️NYC’ Logo
Promoters said the campaign, which draws on a successful tourism slogan from the 1970s, was aimed at cutting through pandemic-era…